FDG was at the Made In France fair
FDG presented its Made In France products at the MiF Expo
FDG took part in the Made In France trade show with its hair brands Babyliss, Chic & Plus and BO Paris & its new make-up brand Le French Make-Up.
Our objective was both to make our brands known by customers and meet them, but also to highlight our Made In France products. Indeed, we are increasingly favoring Made In France.
The Made in France fair – MiF Expo, was born in October 2012 with 70 exhibitors and 15,000 visitors. In 2022, 10 years later, the number of exhibitors has been limited to 1,000 because more and more companies want to be present at this trade fair. We are proud to have been selected by the organization for our CSR commitments.
This year, attendance at the Made In France fair reached 100,000 visitors! The press was also present with almost 400 journalists to cover this anniversary edition. A record for this event with a growing notoriety advocating local production.